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A Nostalgic Journey into '90s Makeup

Reflecting on the iconic makeup trends that defined an era - bold lips, thin brows, and glitter galore.

  The '90s marked an era of bold experimentation, characterised by vibrant colours, iconic styles, and a departure from the understated looks of previous decades. From grunge to glam, the '90s makeup scene was diverse and influential, leaving an indelible mark on the beauty industry.


One of the most iconic aspects of '90s makeup was the emphasis on bold lips. Deep, matte shades like brown, burgundy, and plum were the go-to choices, with celebrities like Drew Barrymore, Jennifer Lopez and Winona Ryder championing the trend. Lip liners were often used to create sharp edges, giving the lips a defined and attention-grabbing look.


The eyes were a canvas for creativity in the '90s. The grunge movement popularised smudged eyeliner and dark, moody eyeshadows. Smokey eyes became a staple, and metallic and glittery eyeshadows gained popularity, reflecting the era's fascination with all things bold and vibrant. The thin, arched eyebrows of the '90s, made famous by supermodels like Kate Moss, were a stark departure from the fuller brows of the '80s.


The minimalist approach to foundation and face makeup in the '90s was a stark contrast to the heavy contouring trends of today. A natural, matte finish was favoured, and the "no-makeup" makeup look gained traction. The emphasis shifted from heavy foundations to a focus on skincare and achieving a radiant complexion.

"There has been a resurgence of '90s makeup trends, with modern adaptations."


Popularised by the likes of Gwen Stefani, face gems and rhinestones were often used to add a touch of glamour. The '90s makeup scene embraced self-expression, allowing individuals to experiment with unique looks that reflected their personalities.


In recent times, there has been a resurgence of '90s makeup trends, with modern adaptations that blend nostalgia with contemporary aesthetics. Makeup enthusiasts are revisiting the grunge era's dark lips and smokey eyes, bringing a sense of rebellion and individualism to their beauty routines.


As we delve into the world of '90s makeup, it becomes evident that this era's trends continue to inspire and influence the beauty landscape, proving that the allure of the '90s is timeless in the ever-evolving world of cosmetics.


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